You have a story worth telling.
I help brands figure out what it is.
I began with an editorial eye, shaping stories through image and narrative, and evolved into a leader in large-scale production and visual direction across fashion and lifestyle brands. That progression — from Editor to Editorial Director to Creative Lead — expanded how I see: not just the image, but the system behind it.
Today, I operate as a creative partner, aligning teams and guiding work from concept through execution with clarity and intention. I collaborate closely with creative, brand, and marketing teams to refine direction, strengthen narrative, and deliver work that resonates.
And when I'm not producing or directing, I'm often behind the lens, drawn to light, quiet moments, and the stories found in everyday spaces. That perspective continues to shape how I see, create, and lead.
How I approach every project
Every great campaign starts with a clear question: what does this need to say, and to whom? I help brands cut through noise to find the idea that actually matters.
The best creative work happens when everyone feels ownership. I build trust with teams, agencies, and clients so ideas can be challenged, refined, and strengthened.
Ideas are only as good as their execution. I bring the structure, processes, and production leadership to make sure work doesn't just look good — it lands the way it was meant to.
Experience that spans the work.
- Senior Creative & Production Director M.M.LaFleur
- Creative Director — Fashion Campaigns Editorial Work
- Production Leadership — Gucci × Bon Duke Saks Fifth Avenue
- Editorial Production — Padma Lakshmi M-Dash Feature
- Brand Strategy & Visual Systems Multiple Brands
Light, structure, and the quiet narratives that shape how I see.
An instinct for light, detail, and human connection shapes how I create, collaborate, and tell meaningful visual stories.
Ready to build something that matters?
I take on a limited number of projects each season — which means every partnership gets my full attention. Let's see if we're a fit.
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